At Viaplay Group, we entertain millions of people every day through our streaming services, radio networks, TV channels and production studios. We believe in the power of content not just as a way of telling stories and touching lives, but also expanding worlds. We may have started in the Nordics, but we have a global mindset and consider ourselves to be the international entertainment provider. This means we’re constantly launching our Viaplay streaming service in new markets and are on the lookout for talented, curious, driven professionals to join us on our journey.

Right now, we’re searching for a User Researcher for our Barcelona office – are you ready to hit play on an exciting career change?

The role

In this role, you will be responsible for driving the user-centered design research within the Product Area: Sustainable Growth. The Product area consists of three product teams with established missions contributing to increased customer satisfaction and lifetime in new and existing International markets. You are expected to run all sorts of user research to help drive both long and short- term product decisions. You will work closely with a Product Analyst to combine quantitative & qualitative data into actionable insights.

Some of your responsibilities will include:

• Plan and conduct user experience research throughout the design process, from generative to evaluative studies
• Analyze and synthesize research results to generate insights that influence the development of our products and services
• Communicate customer insights to teams and stakeholders through best suitable format, such as personas, customer journeys, and reports
• Inspire and coach cross-functional teams in conducting their own research
• Utilize both data-driven and user-driven insights to drive product decisions
• Facilitate user research across multiple platforms, including iOS, Android, web, and big screens
• Work closely with development teams, Product Managers, Researchers, Product Analysts, and Designers to maximize customer value and enhance research operations

What we’re looking for

• You have solid experience of working with mixed methods, are passionate about customers’ needs and have a strong understanding of the product development process and the value of working in a data- and insight driven manner.
• We believe you have a wide toolkit of qualitative research methods which you are able to decisively apply depending on the problem space at hand.
• Previous experience working together with cross-functional product teams and understand the iterative processes to continuously improve the experience for users

• Experience with leading user research projects for products on multiple platforms, and with a good understanding of best practices and UX guidelines (such as iOS, Android, web, and big screens)

• Has an educational background in psychology, anthropology, sociology, human computer interaction, or a deep experience in conducting user research in product organizations
• You are a great communicator who has the ability to advocate for users and their needs within the organization, you are self-organized and proactive as a person and don’t mind finding your own ways to reach your goals.
• A good attitude, sense of humor, and ability to work humbly with others in a creative environment

It’s a bonus if you:

• Have worked with global expansion, conducting research over many markets
• Are Polish or Dutch speaking

Our offering

Our HQ is in Stockholm, but as our markets are expanding beyond that, so is our organization. With our brand new Tech hub based in Barcelona we aim to focus on R&D activities and innovative ways to expand our streaming service to new markets and users. You will become part of an amazing company with great people, content, and culture.
Some of the benefits we offer you when working here are:

We’ve got the basics covered (and then some)! 30 days of paid vacation every year, flexible work arrangements, beneficial insurances, health care plan, meal vouchers, flexible remuneration and more!

Your well being matters. We have an attractive compensation package with health care coverage should you need them.

A safe space to grow and up-skill with the freedom to try new things in autonomous teams. Our learning culture puts you in the driver’s seat of your own development, while always making sure you feel supported with regular knowledge-sharing sessions, technical training, mentorship opportunities and peer-to-peer networks.

An innovative environment with Hack Days, not once, but twice a year. This week-long initiative allows you to think outside the box and deliver creative, technical solutions that (more often than not) go on to be implemented, either in our product or our ways of working.

A genuinely international and diverse group of colleagues to connect with. We’re striving towards a 50:50 gender balance & we’re not far off – plus last time we checked, we have more than 60 different nationalities across our nine offices!

Entertainment is what we love, and entertainment is what we do. So, unlimited access to Viaplay seems only fair for you to get to know the product – including live sports & pay per view events, new release movie rentals, linear channels and more.